Taking Action Today to Protect our Tomorrows
Foundation Capital Campaign 2024-2028
May 14, 2024, marked the beginning of a major regional and national movement: Mission Faune. Led by the Société zoologique de Granby and its Foundation, this bold initiative aims to address urgent challenges related to biodiversity loss by both protecting natural habitats and saving endangered species.
Mission Faune is much more than an environmental project. It is a call to action, a source of collective pride, and a shared vision.
Message from the President
In the face of the crisis threatening our planet’s biodiversity, the time to act is now: our collective responsibility begins today! Together, we have the power to shape a world where biological diversity thrives and inspires. Nature is a vibrant symphony, where each species plays a vital note—an essential element in the complex mosaic of life. Let’s make this campaign a true force for change. Let’s act to safeguard our natural heritage and ensure that future generations can also enjoy the very best that nature has to offer.
Marc Tremblay, Eng.
Chief Executive Officer
GBI Experts-Conseils inc.
In the face of growing challenges linked to biodiversity loss,
we have a duty to accelerate our high-impact initiatives. Major projects will therefore be launched to expand the reach of our efforts in protecting the animal world.
Creation of a Biodiversity Hub
The Zoo must significantly increase its capacity for innovation in the preservation of the animal world. Today, despite internationally recognized expertise, we are often limited to acting on a small scale due to facilities that no longer allow us to fully deploy our know-how.
The creation of a Biodiversity Hub has therefore become essential. These innovative environments will be strategically implemented to support our efforts (field interventions, scientific research, knowledge transfer, the creation of educational experiences, etc.).
This hub will serve two main purposes:
- To inspire and raise awareness among new generations about the fragility of biodiversity;
- To support the development and dissemination of scientific knowledge on conservation through collaboration.
Total investment: $12 million
Protecting Endangered Species in Quebec
Since 2013, the scientific team at Zoo de Granby has been working to guide and develop conservation and research projects in natural environments both in Quebec and abroad.
To accelerate its impact in Quebec, the Zoo plans to implement an ambitious recovery and conservation plan for the following threatened species: the spiny softshell turtle, wood turtle, loggerhead shrike, bat species, copper redhorse, and chimney swift.
This plan will be carried out through:
- The acquisition of knowledge via comprehensive wildlife monitoring to assess ecosystem biodiversity;
- The protection of habitats and surrounding areas to ensure their ecological integrity;
- The protection and enhancement of natural environments, including habitat restoration, the design of wildlife shelters, the creation of interpretive trails,
and the development of educational awareness tools.
Total investment: $2 million
Why We Take Action
One million animal and plant species—out of an estimated eight million on Earth—are at risk of extinction.
Terrestrial ecosystems are severely degraded
Deforestation, urban sprawl, and the conversion of natural areas into farmland all contribute to the fragmentation of habitats.
mass extinction is underway
This time, it is driven by human activities.
Canadian wildlife species are in decline
Human activities are the primary cause of the impacts weakening plant and animal populations across the country.
In the blink of an eye
Mission Faune presents In the Blink of an Eye. A fleeting exhibition that met the same fate as endangered species. It was destroyed by humans. A stark reminder that everything can disappear in the blink of an eye.
By 2030, Mission Faune is committed to protecting 70 endangered species in Quebec and around the world. Let’s open our eyes.
Our goal
$4 million to help carry out projects valued at $14 million.
On aime ce qui nous a émerveillé et on protège ce que l’on aime.
The Campaign Cabinet
Marc Tremblay, ing.
Danielle Béliveau
Richard Brosseau, MBA, ASC
Josée Carrier
Michelle Chartrand, Adm.A., MBA
Jean-François Dumas
Paul Gosselin
Elias Kassab, ing., M.Sc.A.
Marie-Claude Landry
Maxime Etienne Larochelle
Martin Larose
Donate
Every action counts. Thank you for joining us in this great adventure and for doing your part to help protect the animal world!
Mission Faune’s Purpose
Zoo de Granby has always been committed to strengthening the bond between humans and the animal world, and to raising public awareness about the importance of protecting biodiversity.
Thank you to our generous donors
- Conservation Nature Canada
- Fonds du Grand Mouvement
- Gescon Symbiose
- Fondation de la Faune du Québec
- Fondation Molson
- Ministère de l’Environnement (MELCCFP)
- RBC Banque Royale
- WSP
- Anonyme
- Danielle Béliveau
- Favreau Blais Associés Architectes
- Fondation Mathieu Sabourin
- GBI Experts-Conseil Inc.
- Revêtements Agro
- Tradelco
- Corporation TC Énergie
- Gougeon Électrique
- Systèmes MB
- Coke Canada
- Ethicor Services financiers
- Jean-Louis Béliveau
- McCarthy & Sons Vet Services
- Ministère Pêches et Océans
- CIMA+
- Richard Brosseau
- Jean-François Dumas
